errantember

...is an excellent example of a Dip. It's a huge pain in the ass to accomplish, but once you get good at it, you suddenly have a salable skill that many other programmers don't have the patience or insanity to master.

With the help of worldmegan I recently joined Seth Godin's private marketing network, Triiibes. It was originally only for people who bought his book Tribes sight unseen, but now they're using some kind of invite system instead. I've finished my basic "about me" page, met a few people, and started browsing around. So far I haven't gotten sucked into anything yet, but I suspect that will change.

Driven by the Magical Impeller of Being Unemployed, I've been totally enthralled reading bukus of Seth Godin. While I'm way ahead of the average business owner in terms of financial and business education, marketing has definitely one of my major weak points. I've now read Permission Marketing, The Dip, and Free Prize Inside, and am now reading Meatball Sunday, which I will follow with Tribes, nearly all of which were loaned or given to me by Megan. Megan, BTW, is working very hard right now to get into Seth's new internship program to start in January. As a result, she's offering her post-internship web design services for a rate that will *definitely* be far lower than she'll be commanding once she's graduated. Click on her link above to take advantage!

Overall I can highly recommend Godin's work. He really seems to have had the pulse of major changes in the way business is done over the past 9 years, and my brain is bouncing around like a super-ball in a centrifuge from what I've read so far. Permission Marketing was written in 1999, and it's easy to see how the concept surrounds us today. His outlook has totally changed my own business plans, down even to the level of how I'll be marketing myself as an employee to prospective employers. I'm really looking forward to what Megan gets up to when she gets back, assuming I ever get to see her again.